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What To Look For In A Web Design portfolio?

Hiring a web designing company for the first time? Worried about what should you look for in a web designing company?
Mehak Gulati
By Mehak Gulati
August 12, 2022 - Reading time 4 – 7 minutes

Wondering what should you consider as an ideal web design portfolio? If the answer to any of these questions is a “yes”, then this blog is all you need.

What to look for in the portfolio of a web designing company?

  1. Design proficiency: Are the web designers at the company experienced enough? Do they have proficiency in web designing? Check their portfolio for the websites they have built. Take a look at the previous web design firm’s work, which includes DIY templates for websites and custom-designed websites. Do they have a lot of expertise in designing websites specifically for your specific industry? A company that concentrates on eCommerce websites might not be the ideal option if you’re starting an enterprise that provides services, for instance.  
  2. Clientele: The company might have mentioned their clientele in their portfolio. Make sure to go through the portfolio and visit the websites created by the web designing company. Are their past clients happy and satisfied? Look for reviews and testimonials from pervious clients. 
  3. Timeline: Do you require your website design to be completed quickly? Do you have a particular date in mind to launch the project? Be sure that the company is able to plan a realistic timeframe, or will adhere to the schedule you’ve created and help the process run smoothly. Don’t forget to inquire whether the relation between your business and theirs will be maintained after the project has been completed. Are they going to continue to assist after the site is launched or is their work finished once it’s launched and accessible to the world?
  4. Types of websites made: Go through the company’s portfolio on their websites, which allows you to view the results of their work. Check these out with these concerns in your head: Are the sites that they’ve designed professional-looking and user-friendly? Does their web design seem to be a mix of styles with regards to style or do they appear like they’ve come using a template? Do the clients they feature appear similar to yours in terms of size and scale? Do the websites have the functionality that you’ll need for your own website? Are there any examples of websites that are in your industry?
  5. Loading times of websites made: Analyse the loading time of the websites made by your web designing company. Website speed is an important ranking factor as it has direct impact on user experience. Do the websites load in time? Do the mobile website load fast enough? Is the website mobile-friendly? All these are important questions to consider while selecting a web designing company. 
  6. Responsiveness of websites: Websites made by your web designing company should be responsive. The website must load properly on all devices as well as all search engines. 
  7. How many projects: Have a look on how many projects they have completed successfully. 
  8. What all domains they have covered: Figure out what all domains they have created a website in. For example, Manufacturing,  ecommerce, trading, jewelry, etc. See if they have created a website similar to that of your niche. 

Conclusion

We came across the essential elements of a stellar Web design portfolio, which will help you in choosing the right web designing company. Hopefully, this information helps you make a better and well-informed decision. 

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