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Consulting
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Software
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Technology
Great Eastern ID Tech Pvt. Ltd.
Website Redesign & Development of Great Eastern ID Tech Pvt. Ltd.
India’s leading systems integrator solution provider in Automatic Identification Data Capture (AIDC) technologies, our association with GEIPL goes back to the year 2008. This is the third version of geipl.com developed by us and the association is going strong with the ongoing SEO and website maintenance services.
The website is so designed that the prospects can take informed decisions regarding identification technology products and solutions that will work best for their specific businesses.
Client: Great Eastern ID Tech Pvt. Ltd.
Services: Website Design and Development, Google Analytics Integration, SEO, Website AMC
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Understanding the Client’s Needs
Great Eastern ID Tech Pvt. Ltd. is India’s leading integrator of Automatic Identification & Data Capture (AIDC) technologies. They required a website that could effectively communicate their industry leadership and showcase their extensive range of products and services. The primary objectives were to create a modern, user-friendly and informative website that would serve as a comprehensive resource for potential clients and partners.
The Design Process
Initial Consultation and Discovery: We began with an in-depth consultation to understand Great Eastern ID Tech’s vision, goals and target audience. This phase involved gathering insights about their brand, industry standards and the specific functionalities they required.
Crafting the Design: Our design team focused on creating a sleek, modern and professional look that aligns with Great Eastern ID Tech’s brand identity. Key design elements included:
Clean and Intuitive Layout: We designed a layout that is easy to navigate, ensuring visitors can quickly find the information they need.
Brand Consistency: The design incorporated Great Eastern ID Tech’s brand colors, fonts and logos to maintain brand consistency.
High-Quality Visuals: We used high-resolution images and graphics to highlight their products and services, making the website visually appealing.
User Experience (UX) Design: Understanding the importance of a positive user experience, we focused on creating an intuitive interface. This involved:
- Responsive Design: Ensuring the website is fully responsive and functions seamlessly across all devices, including desktops, tablets and smartphones.
- Easy Navigation: Implementing a clear and logical navigation structure so users can easily find relevant information.
- Interactive Elements: Adding interactive elements such as sliders, hover effects and call-to-action buttons to enhance user engagement.
The Development Process
1. Technology Stack: We chose a robust and scalable technology stack to ensure the website’s performance and security. The site was built using the latest web technologies, including HTML5, CSS3, JavaScript and WordPress as the content management system (CMS).
2. Custom Functionality: To meet Great Eastern ID Tech’s specific needs, we developed custom functionalities such as:
- Product Showcase: A comprehensive product catalog with detailed descriptions, images and technical specifications.
- Service Pages: Dedicated pages for each service offered, providing in-depth information and case studies.
- Contact Forms: Easy-to-use contact forms for inquiries, ensuring potential clients can easily get in touch.
3. Performance Optimization: We optimized the website for speed and performance, ensuring quick load times and smooth operation. This included implementing best practices for caching, image optimization and minimizing code bloat.
Key Features Implemented
- Dynamic Home Page: The home page features a dynamic layout with banners, featured products and the latest news, providing a snapshot of what Great Eastern ID Tech offers.
- Detailed Product Pages: Each product page includes high-quality images, comprehensive descriptions and technical details. The products can be easily navigated by using the swift filtering option available on the Product Category pages.
- Service Pages: The service pages have been divided across the service areas comprising Project Consulting, Software Development, Tech Support, AMC and Repair services.
- Blog Section: A blog section was added to share industry insights, case studies and success stories, so that the industry at large could benefit from Great Eastern’s expertise and experience in the AIDC sector.
- Secure and Fast: We implemented robust security measures and optimized the site for fast loading times, enhancing user experience and protecting data.
SEO and Website AMC
In addition to the design and development, Digital Hive provides ongoing SEO (Search Engine Optimization) services to ensure that geipl.com ranks highly in search engine results, driving organic traffic to the site. Our SEO strategy includes keyword research, on-page optimization, content creation and link building, all aimed at improving the website’s visibility and search engine ranking.
We also offer a comprehensive Annual Maintenance Contract (AMC) to ensure the website remains up-to-date, secure and performs optimally. This includes regular updates, security patches, performance enhancements and technical support, ensuring that the website continues to meet Great Eastern ID Tech’s evolving needs.
Results and Client Feedback
The launch of geipl.com has been met with positive feedback from the top management at Great Eastern ID Tech. The website has seen increased traffic, improved user engagement and positive feedback from clients and partners. Great Eastern ID Tech has praised Digital Hive for our professionalism, creativity and technical expertise.
Feedback that Fuels Us
Pacific Area Travel Writers Association
(Pacific Area Travel Writers Association)
Always a pleasure to work with this very talented and efficient team!
Ruchi Batra
(Towa Sales Corporation)
Very Creative, good team efforts. Keep up the good work
Satyakki Bhattacharjee
(GrowthSqapes, Noida)
Excellent SEO work Digital Hive provides digital Products and web-based Services with equal excellence. DH team is intuitive, reliable and internally follows the agile/scrum methods which as a client make my life hassle-free. Excellent SEO work.
Vikram Vohra
(Cult Clothing Company, Gurgaon)
Total customer satisfaction It is very rare that in today’s rapidly changing business environment, with so many website developers in this technically complex world wide web, you could still find someone who is as reliable as they can be. My reason to return to Vikram Mathur of Digital Hive for the redesigning and rebuilding of my company’s official website again is that the first time they did the project, I…
Nishant K Manchnnda
(Director Customer121, Gurgaon)
Humbleness and Great business ethics I had approached Mr Vikram Mathur many times for technical requirements for my clients. Every time I get not only the right advice but a very prompt reply as well. His humbleness and great business ethics I shall never forget and ensure that I recommend him to all my current and future clients for their requirements.
Manish Kumar
Team of qualified professionals. A Team of qualified professionals yet with a personal touch. We got our website completely re-done and they have done it impressively and delivered the job within committed timelines. One piece of suggestion, give your inputs and let them do the designing part they are best at it. Lucky to have them with us !!
Rahul Sethi
(Protouch, Gurgaon)
5X jump in our traffic We saw an amazing 5X jump in our traffic and lead flow from the website immediately after the website backend was revamped. We are delighted with the transparent, honest and service-oriented approach of the entire Digital Hive team.
Shakti Jain
(Great Eastern IDTech Pvt. Ltd. Gurgaon)
We receive qualified leads now This really works. We now receive qualified leads on a consistent basis. If you need an effective web presence, you must subscribe to SEO services by Digital HIVE.
Kiran Ashri
(Advocate)
Vikram Mathur and his team at Digital HIVE deserves recognition and applause for developing our website www.kiranashri.com, the showcase for everyone interested in looking up our work. It looks fantastic. The feedback from clients has been terrific. Being a matrimonial lawyer, I desired a vibrant yet professional website which would be an extension of my personality. My concept was negated by everybody in the field including my family but Vikram…
Garima Goyal
(garimagoyal.in Gurgaon)
Personalised, genuine and well-informed advice I take great pleasure in recommending Mr Vikram Mathur of Digital HIVE for a corporate website, web promotion and e-commerce. I would not hesitate to recommend Mr Vikram for personalised, genuine and well-informed advice on website redesigning and SEO.
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